DEVELOPMENT BRIEF
What we are developing. What remains open.
ELX-13 is developing three premium Mediterranean botanical drinks in a still 355 ml format. This page describes the current direction and the work required before release.
Confirmed in the brief
- ELX-13 Olive, Saffron and Mastic
- Still ready-to-drink format
- 355 ml pack volume
Development targets
- Zero sugar and natural sweetening
- Distinct botanical identities
- Taste, convenience and clear product information
To be confirmed before launch
- Complete recipe, nutrient amounts and sweetener
- Supplier qualification and ingredient specifications
- Production process and packaging
- Safety, shelf life and storage instructions
- Final ingredient, allergen and nutrition information
- Launch date, price and availability
The proposed shared nutritional base includes nicotinamide vitamin B3, vitamin C and zinc. Final forms and amounts remain under evaluation.
| Feature | Olive | Saffron | Mastic |
|---|---|---|---|
| Botanical direction | Olive-leaf extract | Characterised saffron extract | Mastic resin |
| Planned format | Still ready-to-drink beverage | Still ready-to-drink beverage | Still ready-to-drink beverage |
| Pack volume | 355 ml | 355 ml | 355 ml |
| Proposed shared base | Vitamin B3, vitamin C and zinc | Vitamin B3, vitamin C and zinc | Vitamin B3, vitamin C and zinc |
| Development targets | Zero sugar; natural sweetening | Zero sugar; natural sweetening | Zero sugar; natural sweetening |
| Final recipe and amounts | Under evaluation | Under evaluation | Under evaluation |
| Availability | Not yet available | Not yet available | Not yet available |
Keep the public development brief.
Download the current product direction, development status and research context.
This document is a development overview, not a final product label or evidence of finished-product health effects.